A CONTINUOUS PRESS SUCCESS STORY

BOLD created a great run in US media with multiple placements of the Head Sportswear Legacy Collection in partnership with Olympic icon Lindsey Vonn. To follow up the successful press work in the Winter 2021/22 season, we kicked off the Winter 2022/23 season with a Fashion Showroom in the heart of Soho/ NYC in May 2022.

Our team also launched coverage for HEAD Sportswear’s exclusive capsule “Altitude Collection” with Gucci Vault to German and US Media in January 2023. Media wins include WWD, GQ Magazine, Hypebae and Fashion United as well as a dedicated partnership with US Elle Magazine.